TEXT GOAICR TO 74121
Goal:
12
Enrollment period:
8 months
- Physician/PA referral: 32 prescreened/3 randomized
- Database search: 5 prescreened/2 randomized
- Email: 3 prescreened/1 randomized
- Google: 2 prescreened/1 randomized
- Sanova: 9 prescreened/3 randomized
- Sponsor-centralized ad campaign: 5 prescreened/1 randomized
- Unknown: 1 prescreened/1 randomized
Challenges:
This MMP trial was an intervention study, and the sponsor had specific criteria for potential subjects.
Resolution:
This challenge was met by prescreening all referred participants thoroughly. The physicians, PA and Sanova drove these trial numbers due to high-quality referrals. This trial represented a higher ratio of randomized patients from the sponsor campaign than we had seen previously.